The paperback was released by Avon the following year, in the wake of positive reviews from Business Week and others.

In August 2017, Random House/Del Rey published After On: A Novel of Silicon Valley, a cyberthriller also rooted in science fiction.

Reid was the sole founder of the online music company Listen.com, where he served as CEO and as Executive chairman.

[14][15] In March 2012, Reid gave a main-stage TED talk called "The $8 Billion iPod."

"[16] In April 2019, Reid gave a main-stage TED talk warning of a coming pandemic - specifically, one caused by an artificial pathogen.

The two collaborated on the online show Webbalert – a daily video podcast covering developments in the tech world.