[citation needed] In 1899, the franchise was purchased by a syndicate of local businessmen doing business as the "Flower City Baseball Company": George W. Sweeney, the president of the Rochester Trotting Association, John Nash, F. E.Youngs, Edward F. Higgins, and John H. Callahan,[1] and the team was renamed the Bronchos.
The owners hired Al Buckenberger as manager, and, despite having been a last-place team the previous year, the Bronchos won the Eastern League title.
In 1908, he was summarily fired during a game and replaced by the shortstop, Eddie Holly.
In 1909, John "Big Jawn" Ganzel became the manager, and the team was renamed the Rochester Hustlers.
The move was a success, with the team winning three straight Eastern League pennants in 1909–1911.