Rosita Missoni (née Jelmini; 20 November 1931 – 1 January 2025) was an Italian knitwear designer.

[2] Her family were textile artisans based in the Milan region who specialized in the manufacture of shawls[3][4] She met Ottavio Missoni in 1948 when he was participating in the London Olympics,[5] and married him in 1953.

They were part of a group of Italian designers whose ready-to-wear clothing became popular globally in the 1950s and 1960s.

[5] The brand became famous for its colorful knitted garments with zigzag patterns, made on "Raschel" machines like those used by Rosita Missoni's family for making shawls.

[2] Rosita Missoni lived in a house in Sumirago since 1970, which she decorated in a colourful and exuberant way, with a certain proportion of pieces found at flea markets.