The Roxy, billed as "Miami Beach's newest and most fabulous theatre," opened on Friday, July 21, 1967.

[3] For its grand opening, the theater premiered The Way West, starring Kirk Douglas, Robert Mitchum, and Richard Widmark.

"The theater is luxurious, designed for comfort and seats 400," wrote Miami News columnist Herb Kelly.

'"[6]Newsweek reported that her lawyers claimed she had been "injured" by her perceived association with the club and that its name was "a serious violation of our client's rights" under U.S. trademark law.

Donald Trump's one-time sex partner and adult film star Stormy Daniels was featured in a two-night appearance at the club in 2018, during her “Make America Horny Again” tour.