Located in the 2nd arrondissement, running north from the Place Vendôme and ending at the Opéra Garnier, it is best known for its jewellers, such as the shop opened by Cartier in 1898.

[1] Charles Frederick Worth was the first to open a couture house in the Rue de la Paix.

Many buildings on the street are inspired in design by the hôtels particuliers of Place Vendôme.

Therefore, Maison Maguet did not physically move location, it was just their street number within the address that changed.

Prior to 1847, Louis Aucoc had their address as Rue de la Paix 4, only becoming no.