[2] The company still uses the 1926 recipes of founder Frederick Charles Rush Munro,[3] which contain no preservatives or food colourings.
[3] The most sold flavours at Rush Munro's are vanilla bean, maple walnut, passionfruit, double chocolate and hokey pokey.
Rush Munro's also gave away 90 litres of ice cream, and on 19 November a party was held with the sale of a limited edition flavour.
To advertise the new organic product line, Rush Munro's refurbished two caravans to go on a road trip around the North Island, giving New Zealanders taste tests.
[2] In September 2022 Rush Munro's announced that they would be moving from their location in Hastings due to the landlord not renewing their lease.
[14] In November 2022, Rush Munro's moved to a new shop in Albert Square park, near the Hastings city centre.
[4] The council subleased a section in the park and the new shop was made from two six-metre-long (20 ft) containers, and Rush Munro's anticipated that they would be in this location for two years.