S. Chand Group

[3] S. Chand was founded in 1939, in a by-lane of Chandni Chowk by Shyam Lal Gupta, as a part of a nationalistic effort to provide a voice to Indian authors and educate India's population.

[5] Shyam Lal Gupta entered the market by publishing two books at a lower cost than the prevailing rates.

In the 1980s, the company also published comic books like Chitra Bharti Kathamala, a series that enjoyed moderate success and was fairly popular before being discontinued in the latter part of the decade.

[10] Artists such as Anupam Sinha created popular characters and series such as Detective Kapil, Manas Putra and Space Star before moving on to Raj Comics with Super Commando Dhruva.

[11] The S. Chand group acquired Vikas Publishing House Private Limited (including Madhubun books) in 2012 for a total consideration of ₹144 crore (₹1.4 billion, or US$26 million), New Saraswati House (India) Private Limited over two tranches in 2014-16 for a total consideration of ₹149 crore (₹1.49 billion, or US$24 million), and Chhaya Prakashani Private Limited over two tranches in 2016-19 for ₹235 crore (₹2.35 billion, or US$35 million).

Since its inception, it has worked with more than 2,400 authors and has delivered more than 15,000 titles for students in schools, colleges, universities and other higher education institutes across India and other countries.