Scott Samuel "Scooter" Braun (/brɔːn/ BRAWN; born June 18, 1981) is an American talent manager, entrepreneur, record executive, and the CEO of Hybe America, the North American subsidiary of South Korean entertainment company Hybe Corporation.

Braun has also served in career management for artists including Ariana Grande, Kanye West, Demi Lovato, J Balvin, Ozuna, Dan + Shay, and the Kid Laroi, among others.

Ervin grew up in Queens, and became a dentist and high-school basketball coach; Susan Schlussel Braun was an orthodontist.

[15][22] In 2002, Braun was hired to plan after-parties in each of the five cities on the Anger Management Tour, which featured Ludacris and Eminem.

[23] Events organized by Braun in this era included parties for the 2003 NBA All-Star Game and after-parties for Britney Spears' 2004 Onyx Hotel Tour.

Braun urged Bieber's mother, Pattie Mallette, to bring her son to Atlanta to record demos and meet Usher.

Braun also managed Psy, Tori Kelly, Carly Rae Jepsen, Martin Garrix, Kanye West, Black Eyed Peas, David Guetta, Lil Dicky, and others.

[27] He acquired half of the management companies of Jason Owens’ Sandbox Entertainment, Morris Higham, Brandon Creed, Troy Carter, and a partnership with Future and Drake.

[30] Braun was the executive producer of Burden, Demi Lovato: Dancing with the Devil, The Giver, The Boy from Medellin, and Project Runway among others.

[31] In 2018, Variety reported that FX had ordered a pilot of Dave, a comedy executive-produced by Braun that included actor Kevin Hart and rapper Lil Dicky.

[13][33] In July 2019, SB Projects signed a first-look deal with Amazon Studios that included television and film scripts.

[49][50] In 2019, Ithaca acquired Big Machine Label Group in a purchase that included the masters to the first six albums of singer-songwriter Taylor Swift.

[51] The purchase resulted in a public denouncement from Taylor Swift regarding the transfer of ownership of Big Machine album masters.

[56][57][58] On May 31, 2022, Braun met with BTS and US President Joe Biden at the White House to discuss the recent rise in anti-Asian hate crimes.

[59] Braun and Clive Davis presented Hybe's Chairman Bang Si-Hyuk with the Visionary award at Billboard's Power 100 Party in 2023.

[69][70] He was an early investor in Uber, Spotify, Waze, DropBox, Pinterest, Lyft, Ro, Noom, Liquid I.V., among others.

[74] He also appeared a second time on the cover of Billboard in its April 20, 2013, issue, alongside Guy Oseary and Troy Carter.

[75] Braun was nominated for Grammy awards for his work as a producer and songwriter on Bieber's albums Purpose in 2017 and Justice in 2022.

[97] Braun and actor George Clooney held significant roles in March for Our Lives and aided in fundraising efforts behind the scenes.