In July 2016, the SWM brand was launched in Beijing and officially entered the passenger car market.

[1][2][3][4] The SWM brand was founded in Milano (Milan Province) in 1971 with the launch of the Six Days off-road vehicle.

[5][6] In October 2014, Xinyuan Group acquired the Italian brand SWM and established an automotive design center in Milan, Italy.

[10] In 2017, SWM Motors' first pure electric SUV concept car EROE was unveiled at the Shanghai International Auto Show.

[14] On March 29, 2018, SWM G01, a large five-seater SUV built on the new G platform, was officially launched in Milan, Italy.

[27] The resurgence of the SWM brand started with six new models displayed at EICMA 2014 with funding for the company coming from China via the entity Shineray Group.

The park covers an area of 1,704 acres, with a total investment of 4.5 billion yuan, and produces more than 300,000 passenger cars and 300,000 engines each year.

[29] In February 2019, SWM Motors sponsored the "China Football Association Member Association Champions League" (abbreviated as "China Champions League")[30] In November 2019, SWM Motors sponsored the Chongqing International Women's Half Marathon, and its G01 F served as the lead vehicle for this event.