Saatva is an American privately held e-commerce company that specializes in luxury mattresses and is based in New York City with a second major office in Austin, Texas.

The fastest growing major direct-to-consumer mattress brand from 2019 to 2021, Saatva is estimated to bring in close to $500M in direct annual revenue in 2022 with no wholesale channels.

Saatva has flagship stores in New York City; Washington, D.C.; Los Angeles; and San Francisco.

Saatva's retail footprint is expanding rapidly with new stores launching at the pace of one a month in markets such as Boston, Charlotte, Chicago, Dallas, Orlando, Paramus, Philadelphia, Portland, OR., San Diego, and Seattle.

"[7] Rather than open a brick and mortar store, the two opted to sell their mattresses exclusively online.