[4] Nygaard explained her reasoning for leaving the company in her popular 2017 video titled "Why I Left BuzzFeed",[5] which as of April 2017 had over 14.9 million views.

[6] Nygaard is known for her YouTube series "Bad Beauty Science" in which she has mixed together all of her liquid lipsticks, foundations, eye shadows and highlighters to create "Franken" products.

[7][8] Nygaard is often credited with starting a YouTube trend of mixing large quantities of a single type of beauty product together.

[9] She has also made several fashion related videos including wearing strange or novelty clothing items such as clear pants,[10] 9-foot long jeans,[11] and thigh-high Ugg boots.

[22] Nygaard and Williams temporarily moved to Philadelphia from Los Angeles in early 2021 before permanently relocating to Raleigh, North Carolina that February.