With the guide of Reverend Royal Blue, Butcher made the decision to follow deeper into Christianity.
During his ten-year career with the CEF, Butcher's work was seen by millions of people through the Tree House Club television programs.
Prior to 1978, Sam met Eugene Freedman at a Christian trade show in Los Angeles, California.
J&D suspended its greeting card business, passed its porcelain products to Enesco, and stopped producing vinyl dolls.
He privately funded the purchase of land on an island in Aklan and built a resort called Sampaguita Gardens.
Through this resort, Butcher provides employment and training opportunities for people from Aklan and students from other provinces in Western Visayas.
"[citation needed] Butcher's children urged their father to take better care of himself and took over all business responsibilities at PMI.
Butcher built a Belltower called "Timmy's Tower", in remembrance of his son, containing a poem Samuel wrote.
[8] As of 2012[update], Sam Butcher resided in the Philippines and his sons, Jon and Don, controlled PMI and most of his artistic assets.