Sapolio

James Kenneth Fraser,[1][2][3][4] a copywriter and Cornell University engineering student, wrote in 1900 about the effectiveness of the soap in The Doctor's Lament:[5] This lean M.D.

Despite the brand's overwhelming market position, it was overtaken by competitors within a few years and disappeared before World War II.

After the brand Sapolio disappeared, it remained under the domain of Enoch Morgan's Sons Co. until, after some negotiations, it was acquired by Procter & Gamble.

In 1997, the Sapolio brand was acquired by the Peruvian company Intradevco Industrial SA, who bought it from Procter & Gamble.

The Intradevco company also bought its Chilean counterpart Klenzo, which held the Sapolio patent in Chile.