[5]: p257 He set out to resurrect the auto division's flagging fortunes, encouraged by industry reports of projected sales figures that indicated that there would still be room for a smaller manufacturer.
He initiated production of the stylish Avanti, based on a Lark chassis and drivetrain with fiberglass bodywork designed by a team headed by Raymond Loewy.
The car was in production by the spring of 1962, insufficient lead time for comprehensive assembly and distribution of the many orders soon received.
[5]: p257 To revamp the Studebaker passenger cars, Egbert hired Brooks Stevens "on a minuscule budget",[5] with good results such as the Gran Turismo Hawk; overall sales continued to be well below the break-even point.
Cancer surgeries and lengthy recuperation absence allowed the board to ease him out of office, replacing him as president with Byers A.