Signpost is a technology company that develops CRM and marketing automation software for local businesses to build relationships with new and existing customers.
[5] In the fall of 2014 and 2015, Signpost was ranked as a "Top Workplace" by The Austin American Statesman [6] and Crain's New York [7] Signpost manages online interactions between businesses and their customers.
[9] Signpost's online presence management aims to help local businesses to update, verify, and enhance their business information on social and mobile listings such as Google+, Facebook, and Yelp.
Their software builds customer profiles by capturing every email, phone call, and credit card transaction.
[11] The company was founded in 2010 by Stuart Wall and John Buchanan out of Harvard Business School.