Woods ran his own marketing company before being hired by the Birmingham School of Acting, as chief executive of Birmingham School of Acting with trustees Peter Cannon, Carl Chinn, Annmarie Hanlon, Upkar Pardesi and Euan Rose.
He founded the European Drama Network, a film production company which makes movies based on classic plays.
Their first movie was The Mandrake Root; it was directed by Malachi Bogdanov and is based on a comedy written in 1512 by Niccolò Machiavelli.
In a co-production with Warwick Business School, he wrote and directed The Inferno Show presents Machiavelli The Prince of Comedy,[1] a short comedy to celebrate the 500th anniversary of the writing of The Prince.
he is developing a movie, From Ithaca With Love The Odyssey,[2] a modern version of Homer's The Odyssey set in the modern day, but made in Ancient Greek and Latin, loosely based on a play of the same name he produced in 2006 with director Malachi Bogdanov as part of the New Generation Arts Festival.