[4] Murphy studied Humanities and Social Sciences at the University of Edinburgh,[5] during which time she worked as an events manager[3] and ran club nights.
[7] After graduating in 2014, she worked in the hospitality and events industry, and took a post on the third floor of Harvey Nichols[3] in Edinburgh, at which she was scouted as a model aged 21.
[9] She stated in a May 2022 episode of the Navigating the Modelling Industry podcast that she struggled to find work after appearing on the competition until she spent a winter living in Cape Town.
[11] In 2023, Murphy released "Say Yes to Heaven" on SoundCloud,[12] a glitchy techno remix of the Lana Del Rey track of the same name[13] which she had premiered at HÖR Berlin.
[6] In December 2023, Andrew Ryce of Resident Advisor wrote that her SoundCloud bootleg version of Janet Jackson's "Empty" had converted "a lament for loneliness" into "a sweaty, almost athletic celebration of togetherness".
What looks like an AI version of sim0ne herself is also present on the screen, but the real thing is even better, striking the perfect balance between cool, calm and collected behind the decks and constantly dancing along with the crowd.
[sic] In June 2024, she released "Number One Lover", a track inspired by 1990s Eurodance, which she produced in response to comments criticising her practice of dancing while DJing.
[18] She then performed at that year's Leeds Festival; Georgia Jackson of The Soundboard Reviews described her set as "a seamless mix of styles, techno and trance beats, Spice Girls and Lana Del Rey remixes and her own glittering Eurodance and hyperpop-inspired material".
[24] In April 2023, Megan Wallace of Planet Woo noted that she had over 120,000 followers in Instagram, with her social media content comprising humorous videos, modelling looks, and advocacy "on the pressing political issues of the day – from the injustices of Conservative party austerity, to the need to advocate for trans rights amid a context of increasingly overt hate and discrimination".
[2]: 25:20 In July 2017, she was a finalist in a competition to become PETA UK's Hottest Vegan,[26] a contest won by Mark Goodwin and Casey Rider.
[28] Writing in April 2022, Becky Buckle of Mixmag wrote that a normal day for Murphy involved "playing mixes of camp icons such as Kylie, Lady Gaga and Charli XCX while dressed head-to-toe in Fiorucci".
[4] Yazzi Gokcemen used a February 2024 Notion interview to note that her sets "sprawl[ed] techno, hard house, trance and other pulse-raising genres", which Murphy explained as being made out of a desire to make ravers move.