Snake Eater is an action thriller film directed by George Erschbamer, starring Lorenzo Lamas, Josie Bell, Robert Scott and Ronnie Hawkins.
He finds out that it lives under the boot of a violent redneck clan led by the demented "Junior" Night, who dresses in a bear costume to commit some of his crimes.
The character's backstory was cobbled together from interviews with Vietnam War veterans, while the unit's logo was created by Stephen Van Gelden Studios, a Canadian graphic design agency.
[8] Snake Eater was Lorenzo Lamas' first true action film role, other than hosting a martial arts-themed fitness video a few months earlier.
[9] Rock singer Ronnie Hawkins and former NFL player Larry Csonka were added because they were celebrities, but owed their fame to careers outside of film, and therefore did not commend the fee of an established actor.
He was chosen based on his experience in practical effects, including on the Canadian-filmed Rambo: First Blood, and his second unit work on Cinépix's State Park.
[4] To promote the film, Lorenzo Lamas modeled a line of apparel featuring the logo of the fictional Snake Eater unit, which was distributed through the Canadian chain Work Wearhouse.
[18] In his New York Daily News column, genre critic Joe Kane excoriated the film as a "primitive, relentlessly predictable and generally abysmal actioner", adding that Lamas' "abundant lack of charm in no way compensates for his glaring thespic ineptitude.
In his syndicated column, he praised director Erschbamer for "creative use of explosives" and the Junior character as "one of the sleaziest pond-scum psycho-billies ever portrayed in the movies".
Massari also co-wrote the film's theme song "Soldier" with its performer Brian Wild (George Flowers), a veteran of the Los Angeles rock club scene who contributed to a few other soundtracks of the era.