Since the Jackson State-Tennessee State rivalry became a fixture in 1994, the average attendance for a Southern Heritage Classic game is about 50,000.
Tennessee State has played in every Southern Heritage Classic since the game's inception in 1990, and TSU owns a 19–11 record in the contest.
TSU quarterback Shannon Harris passed for 360 yards and a Southern Heritage Classic record seven touchdowns in that game.
Also, the Southern Heritage Classic tailgating experience was a large draw and begins days before the game.
Past concerts have included headline stars such as Luther Vandross, The O'Jays, Gap Band, Gladys Knight and Usher.
[7] On February 2, 2022, Jackson State announced that the school would immediately leave the series due to conference conflicts.