With the possibility of a long-term NHL lockout looming over the 2012-2013 season, The Red Line podcast series and LetsGoWingsRadio.com anticipated a decline in content production.

Launched officially in the fall of 2012, the new website debuted with four independent online sports talk shows covering the Detroit Lions, Tigers, Pistons, and Red Wings.

In the summer of 2013, Sports Radio Detroit (SRD) expanded its coverage to include soccer, reflecting its commitment to a broader audience.

With its growing roster of media personalities and the backdrop of the 2012 NHL lockout, SportsRadioDetroit.com quickly established itself as a comprehensive hub for Detroit sports fans.SportsRadioDetroit.com aired its first original broadcast on January 18, 2013 with the first episode of Red Wings SRD.

While these shows focus primarily on their respective teams, they also explore broader, national topics within each sport (e.g., Red Wings coverage includes discussions of NHL-wide news).

Beyond podcasts and online radio, sportsradiodetroit.com also provides traditional digital print content, delivering a well-rounded experience for sports fans.