Sri Thenandal Films is one of the few producers in Tamil cinema to survive beyond 100 productions along with AVM, Modern Theatres, Gemini Studios, etc.

The quick spate of releases titled after goddesses such as Palayathu Amman (2000), Nageswari (2001), Kottai Mariamman (2001) and Annai Kaligambal (2003), saw the studio garner an image of focussing solely on Hindu devotional subjects.

[1] In the 2010s, Murali Ramaswamy made a decision to actively purchase and distribute horror films, and experienced immediate success after Aranmanai (2014), Kanchana 2 (2015), Demonte Colony (2015) and Maya (2015) all became profitable ventures.

The film, which was set to star Jayam Ravi, Arya and Disha Patani, went through multiple changes in its cast and budget before later being scrapped.

Furthermore, A. R. Rahman's virtual reality film Le Musk, Ashwin Saravanan's Iravaakaalam with S. J. Suryah and Dhanush's untitled directorial venture featuring himself alongside Nagarjuna and Aditi Rao Hydari, have continued to face significant production delays.