The film stars Sivakarthikeyan, Fahadh Faasil, Nayanthara, Sneha and Prakash Raj in lead roles.
Mahesh Manjrekar, Sathish, Thambi Ramaiah, RJ Balaji, Vijay Vasanth, Robo Shankar and Rohini play supporting roles.
The film is based on a sales executive named Arivazhagan (Sivakarthikeyan) who fights against food adulteration committed by high-class companies.
The film was released on 22 December 2017 to positive reviews with praise for Sivakarthikeyan and Fahadh Fassil's performance, story, social message, screenplay, cinematography, Anirudh's soundtrack and background score.
He meets Aadhi, Saffron's brand manager, who teaches him how to progress by doing smart work, and Arivu considers him as his inspiration.
On the night of 1 April, Kasi and his gang attack and stab Bhagya in Saffron's warehouse, whereupon he dies in Arivu's hands.
The motive was that Bhagya tried to help Kasthuri, who filed a case claiming Saffron's products to be adulterated, due to which she lost her son.
Arivu takes up a mission to fight such malpractices not only in Saffron, but in all the other five major food companies, including the one owned by Madhav Kurup.
At the same time, he convinces the staff of the other companies to wear a kerchief on their dresses for the next two days, thus tricking the owners into believing that their workers have turned against them.
Aadhi then burns down the godown containing the unadulterated products and reveals to Arivu that he is Madhav's son and will be the next CEO of the company.
He reveals that after the fire, one of the injured department heads of Saffron, Karpaga Vinayagam, called him into the ambulance and told him that he followed the regulations on the third day too.
[6][7] A launch event for the film was held on 11 March 2016, with the team announcing their intentions of starting the shoot in late 2016.
[8][9] Prior to the start of shoot, several actors were finalised for supporting roles including Sneha, Prakash Raj, Rohini and Thambi Ramaiah.
[14] Anirudh Ravichander, Vivek Harshan and T. Muthuraj joined the team as the music composer, editor and art director respectively.
Likewise Anal Arasu was selected as the stunt choreographer, while Vishnu Govind and Sree Sankar were put in charge of sound editing and mixing.
[15] In a turn of events, editor Ruben replaces Vivek Harshan, which is evident on the latest film poster released for Deepavali season.
The first single track "Karuthavanlaam Galeejaam" sung by Anirudh and written by Viveka was released on 28 August 2017, which picturises the life of the slum people, and also notes, that the lyrics intent to celebrate the working class and their contribution towards the development of the city.
"[32] Hindustan Times gave positive reviews stating "Anirudh Ravichander delivers a box full of surprises".