[2] The ministry is led by its founder James Eugene "Gene" Ewing, a former tent minister, who, according to the Trinity Foundation, lives in Beverly Hills, California.
[2][3] Ewing, a native of Kaufman, Texas, was born in 1933 and has written fundraising letters for other evangelists, including Oral Roberts[4] as well as Don Stewart, WV Grant, and Rex Humbard.
[5] Ewing operates Church by Mail Inc., which had a several decade long struggle with the IRS before being denied tax-exemption in 1992, which was appealed.
This mailing, along with others, have been mentioned by the Attorney General of the State of Arkansas, among others, as not providing information about their financial and fundraising practices.
[8][9] While the ministry does hold tax exemption status under section 501(c)(3) of the Internal Revenue Code, it has been the subject of numerous complaints to the Better Business Bureau, whose evaluation conclusion was that the organization did not meet two standards for Charity Accountability.