Standard Superior

In the first half of 1932, Wilhelm Gutbrod, the President of the Standard Fahrzeugfabrik, came into contact with German engineer Josef Ganz.

Ganz had been working on a small car design since the early 1920s and had so far built two prototypes, one for Ardie in 1930 and one for Adler in 1931, called the Maikäfer (May Beetle).

The first production model of the Standard Superior was introduced at the IAMA (Internationale Automobil- und Motorradausstellung) in Berlin in February 1933.

In November 1933 the Standard Fahrzeugfabrik introduced yet another new and improved model for 1934, which was slightly longer with one additional window on each side and had a small seat for children or as luggage space in the back.

[2] These cars had some of features of the later Volkswagen Beetle, such as the tubular chassis, rear-mounted engine and independent wheel suspension with swing axles.

First model of the Standard Superior, as introduced at the IAMA in Berlin in 1933
Standard Superior, 1934 model
Brochure for the Standard Superior, 1934