Steve is also a social venturer as the owner of O-WOW, Inc., a branding and digital automation firm that specializes in custom software, app and website solutions including publication of itʻs own titles such as SumoSum.com, a free visually-oriented financial forecasting application.

Sueʻs career includes serving as a story expert, conceptualist and social venturer in entertainment, hospitality, food service, retail, product and software.

He is also known as an early pioneer of project-based learning educational innovation and entrepreneurship programs including Lemonade Alley, Project Lemon Tree and BizGym.com.

[21][22][23] He also has written numerous project-based learning curriculum models including entrepreneurship, app development and SEO writing, all available at Amazon.

He became known as a conceptualist in a variety of industries culminating as a driving force in mega-resort developments around the globe in and through Las Vegas.

Bedrock Development, Inc. was named the sixth fastest-growing company in the San Francisco Bay Area by the SF Business Times, and Bizgenics Foundation, Lemonade Alley and Steve have won awards from several Hawaii-based associations including BBB Hawaii.

Sue credits his skills to mentorships under well-known casino designer Bill Bardsley and Las Vegas architect Paul Steelman.

[24] He was hired by Autodesk to create a software program called Impressions which converts AutoCAD drawings into Sue's signature hand-drawing style.

[28][29] In 2011, Sue largely retired to found a nonprofit that featured a culinary entrepreneurship challenge for K-12 students called Lemonade Alley.

[33] In 2020, Lemonade Alley was shuttered due the COVID Pandemic then converted into in-school curriculum for teachers and schools to run on their own.