It was launched in June 2017 and has content in six languages - Tamil, Telugu, Malayalam, Kannada, Bengali, Marathi and Hindi.

[3] By August 2019, Sun TV Network had planned to invest ₹150 crore in the platform over 18 months.

[4][5] By February 2020, the platform's subscriber base grew to about 15 million users and started making a profit.

The parent company, Sun Group, is planning to invest more into the service by producing original in-house movies and series.

At the time of launch the platform had over 4000 movies, allowed live streaming of over 40 television channels and catch-up TV in four languages.