[1] The company reversed into NetplayTV PLC and was listed on the London Stock Exchange, reaching a market cap of £80m.

The show was broadcast on UK national TV for over 10 years and became a regular late night destination for players seeking a second screen experience.

Live presenter-led programming was broadcast from 18:00 to 04:00 daily, supplemented by automated roulette from 04:00 to 18:00 on the Sky channel.

However, it was shown overnight on Channel 5 between 00:00 and 03:10 (from 01:00 on weekdays) until 1 January 2019,[3] when it was replaced by Teleshopping.

[5] An automated roulette wheel using jets of compressed air to move the ball automatically was used as the main gaming device, and each roulette round was shorter in duration than the presenter-led show.