That Wilkin Boy is a comic book series published by Archie Comics about a teenage boy, Bingo Wilkin, who lives in Midville, next door to his girlfriend, Samantha Smythe.

[1] The book, which spotlights Bingo's garage band the Bingoes, was released as Archie's more well-known title character had found real-world recording success with the release of The Archies' "Sugar, Sugar".

To promote the reprints, Archie Comics featured an official "reintroduction" of That Wilkin Boy in Jughead & Friends Digest #5.

Teddy and Buddy briefly appear and make remarks about Jughead's famous gray crown beanie.

Bingo and Samantha tried to bake a cake for their school's cooking class, and hilarity ensues as usual.