The comic featured the fictional character Wilbur Wilkin, a contemporary of Archie.

Of particular note, popular Archie character Katy Keene made her first appearance in Wilbur Comics #5.

This title was published originally under the imprint of MLJ Magazines, which then became Archie comics starting with issue #8.

After issue #87 (December 1959), the book went on hiatus until August 1963's #88.

It is unknown if this was an attempt at relaunching Wilbur Comics (the new character Bingo Wilkin does not closely resemble Wilbur Wilkin), or if the editors just believed that "Wilkin" is a good comedy name.