TheFeature.com was an online magazine and community dedicated to covering the technological, cultural and business evolution of the mobile Internet and the wider mobile telecommunications industry.
Over the years, TheFeature became known for seeding innovative ideas in the nascent mobile Internet industry.
The magazine's authors included Howard Rheingold, Douglas Rushkoff, Mark Frauenfelder, David Pescovitz, Justin Hall, Kevin Werbach, Carol Posthumus, and Steve Wallage, among others.
TheFeature had the distinction of being nominated for two Webby Awards in 2005, one in each of the Magazine and Telecommunications categories.
TheFeature's editor-in-chief was Sean Krepp, and its executive editors were Justin Reid, Carlo Longino and Malathy Eskola.