[1] The band's lineup consists of Ryan Isojima (vocals/guitar), Chris Graham (vocals/guitar/programming), Rayanne Lepieszo (synths), Scott Winter (bass) and Jon Fedorsen (drums).

[3] Live, lead singer Isojima has been described as a combination of frenetic dance moves, unparalleled charisma, inspired swagger,[4] charm, stage presence and magnetism.

[10] Isojima performed as a singer-songwriter under the name Chisai Jackson,[11] during which time he had several development deals in the works, released several independent albums and was an early contestant on the television show Rockstar: INXS.

[16] As a lark, Isojima created a Myspace page in October 2006 for a group called The Framework that at that point had no members and no music, listing Graham and Lepieszo's names with a rhythm section to be decided later.

Both looked forward to the opportunity though, as they had never before collaborated as songwriters despite being friends for years and sharing the stage numerous times while pursuing their respective solo careers.

[18] Hype began to build towards the release as former friends and fans of the band members' previous solo careers anticipated what the new collaboration would sound and look like.

They agreed to only play one Toronto gig a month - including high-profile performances at the Horseshoe and the Mod Club - a conscious decision to avoid overexposure and ensure well-promoted shows.

[10] Despite this, the album has been described as "impeccably polished, so razor sharp",[20] and a "continuous rock candy party with pervasive synth assaults and liberal amounts of studio gloss".

[10] The Framework shot the video for the song "Starlight" around New Year's Eve at the end of 2009, directed by Steven Grayhm[24] and starring Kirsten Prout.