[3] The film has over a dozen executive producers, including James Cameron, Arnold Schwarzenegger, Pamela Anderson, Steve Bellamy, Rip Esselstyn, Jackie Chan and Brendan Brazier.

He contrasts this with plant-based proteins that, he argues, promote gut microbial diversity, reduce inflammation, and optimize recovery and athletic performance.

In an interview, Professor of Epidemiology and Nutrition, Walter Willett, argues that there is accumulating evidence showing that high consumption of protein from dairy sources is related to a higher risk of prostate cancer.

[10] It has been credited with influencing some viewers to shift their dietary habits towards more plant-based options,[11][12][13] an impact that has been dubbed the "Game Changers effect".

According to Schwarcz, the evidence presented "is quite flimsy", the filmmakers indulge in confirmation bias and data dredging, and "some of the research cited on behalf of veganism is funded by the organic or avocado industries.

"[5] The journal of the Hungarian Dietetic Association Új DIÉTA (New Diet) criticized the film, calling it "pseudoscience rather than real science" and "propaganda for veganism".

"[22] Mail & Guardian writer Luke Feltham criticized Wilks claim that "we are presenting the facts and letting people make their own decisions."

Feltham called the film "an hour-and-a-half advertisement for vegan living" and concluded that "instead of inspiring a balanced diet, The Game Changers happily goes to the other extreme.