The Go-Giver revolves around the story of a young professional (Joe) who is striving for success.

Joe is ambitious, however lately it seems like his hard work and efforts are not paying off in terms of results.

Following a disappointing quarter for sales results, he inadvertently seeks the mentorship of The Chairman.

[3] Joe then embarks on a learning journey by meeting Go-Givers—friends of The Chairman.

Through these interactions he learns of the "Five Laws of Stratospheric Success": The book was ranked ninth on the 2008 Businessweek Best Seller list.