The company was headquartered in Brisbane, California in the Dakin Building in the early 1990s and subsequently in Alameda, California until it was bought in late 2003 by Mexican businessman Carlos Slim, who also purchased CompUSA, OfficeMax, Barnes & Noble, Office Depot, Borders, and Circuit City.

The Good Guys was founded in 1973 by Ron Unkefer on Chestnut Street, San Francisco.

Store in Las Vegas, NV featuring a mixture of Tower and Good Guys inventory & a coffee shop, and included the world’s largest promotional slot machine.

After all The Good Guys stores closed, CompUSA began marketing all California and Hawaii stores as "CompUSA with The Good Guys Inside" in response to Best Buy's new marketing campaign "with Magnolia Inside".

However, this marketing campaign was dropped in an attempt to further separate CompUSA from the Good Guys name, and assist in launching its new Home Entertainment sections in select locations.