The Making of a Counter Culture: Reflections on the Technocratic Society and Its Youthful Opposition is a work of non-fiction by Theodore Roszak originally published by Doubleday & Co. in 1969.

[1] Roszak "first came to public prominence in 1969, with the publication of his The Making of a Counterculture"[2] which chronicled and gave explanation to the European and North American counterculture of the 1960s.

[3] The Making of a Counter Culture "captured a huge audience of Vietnam War protesters, dropouts, and rebels--and their baffled elders.

Theodore Roszak found common ground between 1960s student radicals and hippie dropouts in their mutual rejection of what he calls the technocracy--the regime of corporate and technological expertise that dominates industrial society.

He traces the intellectual underpinnings of the two groups in the writings of Herbert Marcuse and Norman O.