The Toast was an American anthology, humor and feminist writing website, founded by editors Nicole Cliffe and Daniel M. Lavery (né Ortberg) and publisher Nicholas Pavich.

[24][25][26] Lavery had previously commented that sustaining the rate of material needed to earn advertising revenue was difficult: "I generally write anywhere from 2-4 posts a day, and they're very rarely blog posts, it's almost all original fiction or humor or essays and a lot of our site's traffic is dependent on that.

Luckily, I enjoy it, but it can also be creatively demanding, and if we have a slow day, it's kind of my fault and if I half-ass it, we look stupid and boring.

[28] The last published article was a publication announcement for Hey Ladies, a book inspired by a regular feature on the site.

[29] The final contribution to the website before it ceased regular publication was a column by Hillary Clinton, in which she reflected on the blog's importance to female writers.