The initial edition contained four pages of local, national and international news.

In 1922, the Winnipeg Tribune launched a radio station, CJNC-AM, that broadcast on the frequency 410 kHz and closed down a year later, on March 9, 1923.

[6] On Friday, September 5, 1969, the Tribune replaced its small user-folded TV listings printed on yellow paper with a glossy-covered 32-page booklet, TV Times,[7] which was also featured in the Ottawa Citizen and the Montreal Gazette.

On Sunday, June 21, 1970, a new Centrex telephone system was installed for advertisers and subscribers to use when they called.

This allowed direct dialing without requiring the person to contact the switchboard operator first.

Although the offset press could print a 112-page newspaper, the September 6 edition was 124 pages, including the 48-page Trib Classifieds.

A few days before the design change, on September 1, all private sale listings were made in the classified ads free in the form of a Want-Ad Free-for-All promotion.

In March 1979, it bought some space atop the Casa Loma building (Portage Avenue & Sherbrook Street) to hold Winnipeg's largest billboard.

[10] When Southam's weekend magazine The Canadian merged with FP Newspapers' Weekend, the Tribune decided to differentiate itself from the Free Press by creating a locally-written tabloid, Trib Magazine, which started on November 24, 1979.

Shockwaves moved through the community also, and many Winnipeggers were angry about losing a competing public voice.

The last issue, with the headline "It's Been 90 Great Years", remains a collector's item to this day.

In 1994, the Lion's Club announced its intention to build an 18-storey apartment tower on the old Winnipeg Tribune site.

[15] The University of Manitoba Library digitized all the paper's pages between 1890 and 1980 and has made it freely available online.