His first EP release, Facts & Figures, was produced by Major Who Media and received favorable press, including features in Billboard and Performing Songwriter.

[citation needed] In November 2010, Alsup's song "How I'm Made" became a Top 12 Finalist in the 5th Annual Songwriters Circle Contest[2] in New York City.

The song placed in the Top 5,[3] prompting music industry blogger Bob Lefsetz to wrote, "If you think this guy has no talent you know nothing ...

"[citation needed] In March 2012, Alsup was invited to perform at the 23rd GLAAD Media Awards in New York City.

The project was funded in part by fans (known as the Todd Squad) via a successful Kickstarter campaign in April 2015.