Impressed by Ford's ability to speak eloquently with carefully chosen words about his collection, Ton's interest in fashion began.
[3] In 2007, Latner offered to send Ton to London and Paris to attend fashion week, which became the first opportunity to expand his practice internationally.
Ton was tired of taking head-to-toe photographs, which became the convention of documenting street style popularized by Scott Schuman of The Sartorialist, and Asian street-style websites and blogs.
To accommodate and give more weight to his fashion week photographs, he renovated his website to its current blog format.
[citation needed] Style.com editor-in-chief Dirk Standen asked Ton to cover fashion week for Style.com and GQ.
Scott Schuman of The Sartorialist, who had previously held the position, was preparing to leave to focus on his personal projects.