[1] She worked as a writer and designer for Robert Abel's company Synapse, then was Creative Director at the interactive film studio Interfilm.

At Interfilm, she wrote and co-directed the "cinematic game" Ride for Your Life (1995), which starred Adam West and Matthew Lillard.

[2] After that film, she worked as a producer and creative director at the New York design firm R/GA Interactive.

In 2004, Fullerton joined the faculty at the University of Southern California, as an Assistant Professor in the School of Cinematic Arts, Interactive Media Division.

Magazine's Interactive Design Review, Communication Arts Interactive Design Annual, several New Media Invision awards, iMix Best of Show, the Digital Coast Innovation Award, IBC's Nombre D'Or, Time Magazine's Best of the Web, IndieCade's Festival of Independent Games, The Hollywood Reporter's Women in Entertainment Power 100 and Fortune's 10 Powerful Women in Videogames.