On 3 October 2002, the channel was announced under the name of UK HomeStyle, as part of a preparation of networks on the Freeview service.

On 12 December, it was announced that the channel would officially launch as UK Bright Ideas, due to trademark issues with the original name and its other planned name UK Homes.

[4] Another reason for its closure was because the channel only averaged 0.1% of the audience share.

UKTV Bright Ideas ceased broadcasting on all platforms on 14 October 2007 at 6pm.

The last programme on the channel was an episode of Antiques Roadshow, followed by a promotion of Dave.