The mission underlines that the museum also aims to permanently question fundamental aspects of the culture, as the dynamics that built it and force it to evolve, as well as its diversity.

The end of Franco's dictatorship and the political transition of the late 1970s and early 1980s witnessed the re-emergency of culturally distinct identities within the Spanish state.

[1] Among its initials goals was to build up an ethnographic collection referring to valencian traditional culture and in particular that part of it related to rural areas and activities, already then, in a clear process of disappearance.

Traveling exhibitions and workshops are part of its day-to-day activity; museum curators are constantly learning and sharing their knowledge in villages and cities in the area in close collaboration with cultural associations are individuals.

Most of these are activities relate to traditional and popular culture and often bring multicultural perspectives, helping the museum to engage with its surrounding community at the city of València.

Today, this project is one of the most important oral memory databases referring to a mediterranean culture and it is an essential research tool for scholars interested in sociology, anthropology, contemporary history and Catalan/valencian language.