Vegetarian Society (Singapore) or VSS is a non-profit, non-denominational organisation.
The Singapore-registered charity was established in 1999 to "Promote vegetarianism among the public and support and link individuals and organizations that practise, promote or endorse vegetarianism".
VSS is the largest community for vegetarianism, veganism or any form of semi-vegetarianism in Singapore.
In 2014, Vegetarian Society started a two-week $50,000 poster campaign with advertisement posted on SMRT's Mass Rapid Transit (MRT) interchange stations.
[7] The campaign sought to challenge people to think about their meat eating practices.