carries out undercover investigations to expose the abuse of factory farmed animals and produces information on how to go vegan, including recipes and shopping guides.

is an animal rights' campaigning organisation, working on issues such as factory farming and slaughter and is based in Bristol, with a branch office in Poland.

Campaigns include End Factory Farming, Eat Green, Foie-Gras free Britain,[4] Exotic Meat,[5] Ban the Farrowing Crate,[6] Dark Side of Dairy[7] and youth campaigns including The Big Coverup.

also do a number of outreach events each year to raise awareness and support of its current campaigns.

argued converting out-of-date meat into heat with CO2 as byproduct was not environmentally sustainable, but Tesco defended its decision.

spokesman and campaign manager Justin Kerswell said, adding that individuals should make up their own mind on whether or not they would consume it themselves, because 'vegetarianism and veganism aren't religions'.

ran a TV advert which showed a couple ordering pulled pork takeaway from a company called "Just Meat."