When she was eight years old, Loba with her Russian family[1][2] moved from Russia to North Macedonia.

[3] She has been present in the music scene and TV stations in Macedonia from an early age.

When she was 15 years old, Loba represented Macedonia in the Junior Eurovision Song Contest 2003 in 2003, in Denmark, Copenhagen along with Marija Arsovska with the song Ti ne me poznavaš (You don't know me), landing in 12th place.

In 2013, with the last hit "Summer Love" she climbed at the first place of Dutch top European list for young talent, Spinnin' Records, and remained on that position for long time.

In 2014, at the international festival in Macedonia "Makfest" Loba won award for the Best performance with the song "Samo moj".