WFYY (103.1 FM) is a commercial radio station licensed to Windermere, Florida, and serving Greater Orlando.
On August 3, at 9 pm, the station flipped to Spanish contemporary hit radio as "KQ103", launching with 20,000 songs in a row.
On September 5, 2014, JVC Media, a New York-based broadcasting company that has been expanding its portfolio of radio properties in Florida, acquired WHKQ from TTB.
[12][13][non-primary source needed] In May 2017, JVC announced that WOTW would activate its HD Radio signal, signing on an HD2 sub-channel to air a mainstream rock format, branded as Bud 94.1 (in reference to recently acquired translator W231CT, which had previously simulcast WRSO).
Multiple domains were registered for the station back in late June, including some with the branding of "Fly 103.1", suggesting a rhythmic-based format under that name, especially as new JVC Florida Director of Programming Stevie DeMann had spent much of his career in the format, previously programming WPYO and WJHM in Orlando.
[17][18] On July 29, at midnight, after playing "The Cowboy Rides Away" by George Strait, WOTW dropped the country format and began stunting with a loop of "Jam on It" by Newcleus, the song choice most likely a tribute to the longtime branding of WJHM, while promoting a change to come on August 1, at noon.
At the promised time, the station flipped to a rhythmic-leaning Top 40/CHR format as "Fly 103.1", with "First Class" by Jack Harlow being the first song played.
In September 2022, the country format and "The Wolf" branding returned on the station's HD2 subchannel and on streaming, replacing "Bud FM".
On February 28, 2024, JVC announced that WFYY would assume the hot talk format heard on its HD3 subchannel and on translator W288CJ (105.5 FM) as "Florida Man Radio" beginning the following Monday, March 4.
[21] Just three months after the flip to "Florida Man", JVC announced on June 13, that it would sell their Orlando stations, including WFYY, to Norsan Media for an undisclosed amount, which was later revealed to be $6 million.