[3] The four-month-old FM outlet would go through a major transformation when a group of 21 Christian businessmen and pastors, organized as Inspiration Time, Inc., became a part-owner of the Bee Bee Broadcasting Company on October 3, 1967[4] (with FCC approval obtained in early 1968); when Inspiration Time bought the station outright in 1971, it changed the call letters to the present WCTL on February 1, 1972; a power increase from 435 to 3,000 watts followed that April.

A translator was also briefly put into service in Oil City[4] before it was displaced by a new full-service FM station.

More translators were built in North East, Warren, and Jamestown, New York; the Warren and Jamestown translators, as well as WYVL in Youngsville, a station that had been donated to Inspiration Time by original WBVB owner Baker at his death,[4] were sold to the Calvary Church of Russell in 2012 and now operate as a separate Christian radio station.

[5] In 2017, in conjunction with WCTL's 50th anniversary, Inspiration Time conducted a capital fundraising campaign to fund the purchase of radio station WZTE from Mercyhurst University in order to change its community of license to Union City.

By maintaining a station licensed to Union City, WCTL would be able to change its city of license to Erie and move its signal closer to the population center of Erie County.