WGWG (channel 4) is a television station in Charleston, South Carolina, United States, affiliated with the multicast network MeTV.

Due to ownership conflicts with WMMP and WTAT, and a recent crackdown on joint sales agreements by the FCC, Sinclair elected to sell the WCIV channel 4 license to Howard Stirk Holdings, and moved WCIV's ABC programming and news operation to a subchannel of WMMP's channel 36 signal.

Howard Stirk Holdings operates WGWG independently of WCIV and WTAT, and has not entered into a local marketing agreement with Sinclair.

WBRC, along with Piedmont Triad ABC affiliate WGHP, were placed in a blind trust in the fall of 1994, as the FCC prohibited a company from owning more than twelve television stations at the time.

Before WBRC became a Fox owned-and-operated station, Allbritton purchased WCFT-TV and WJSU-TV, and made them full power satellites of WBMA-LP; this prompted Allbritton to sign a groupwide affiliation deal with ABC which caused WCIV and Brunswick sister station WBSG-TV (now Ion Television O&O WPXC-TV) to become ABC affiliates.

[citation needed] On July 29, 2013, Allbritton Communications announced that it would sell its entire television group, including WCIV, to Sinclair.

[9] As part of the deal, Sinclair was planning to sell the license assets of WMMP to Howard Stirk Holdings (owned by conservative talk show host Armstrong Williams), but would still operate the station through shared services and joint sales agreements.

[17][18][19] The transition process began on September 25, 2014, as a simulcast of WCIV was added to WMMP's second subchannel, along with MeTV on 36.3 (replacing ZUUS Country on that channel), and MyTV Charleston remaining on 36.1.