Licensed to Callaway, Florida, United States, the station serves the Panama City area.
Personalities included Melissa Miller, Brad McKay and Jay Arthur,[2][3][4] with additional programming from Premiere Radio Networks and Westwood One.
On 10 October 2018, Hurricane Michael destroyed the facilities of Powell Broadcasting, then-owner of WKNK, WASJ, WPFM, and WRBA.
On July 3, 2019, Gulf Coast Broadcasting sold WKNK, WASJ, and WRBA to Great American Media for $700,000.
Effective July 1, 2022, Great American Media sold WKNK, WASJ, and WRBA to Roberta Fagan's RoRo Investments for $180,000.