WOVO (96.7 FM) is a country music–formatted radio station licensed to Auburn, Kentucky, United States, and serving the Bowling Green area.

In July 1994, the Beaver brand and format moved to WMJM, which became the new WBVR-FM, and to a second station, WVVR (100.3 MHz) in Hopkinsville.

[11] Keymarket Communications, which shared some ownership with Target, had simultaneously acquired the previous Beaver station, 101.1 MHz from Russellville, along with WLAC and WLAC-FM in Nashville; the Beaver move freed up the 101.1 facility to gear itself toward Nashville as R&B-formatted WJCE-FM "The Juice".

[12] The 25,000-watt upgrade was finally approved in 2001; as a result, the city of license for the station was changed from Bowling Green to Auburn, Kentucky.

In September 2023, it was announced that Seven Mountains Media would acquire four Forever Communications stations in the Bowling Green area for just over $1.1 million.